VOLUNTEER POSITION

Position: Marketing Assistant-Sustainable Business Expo
Organization: Sustainability Leadership
Location: hybrid: remote + in-person event in fall 2022, in the Hamilton / Golden Horseshoe area, Ontario

Purpose.

Sustainability Leadership is a non-profit social enterprise focused on creating thriving, resilient and sustainable communities in the Hamilton, Halton, and Niagara regions. We are currently seeking two Marketing volunteers to provide creative and graphic content, in the forms of editing and copywrite, to our Sustainable Business Expo (SBX) event team. The SBX is one of our signature events and the area’s first trade show focused on sustainable business. This event is a showcase for local companies on the cutting edge of the new, green economy. Sustainability minded business professionals come from across Southern Ontario to learn about best practices and network during education sessions on the tradeshow floor!

Duties & Responsibilities.

Reporting to the SBX Team Lead, the Marketing volunteers will be responsible for creating written and graphic content for the promotion of the SBX, held in November of 2022. As a Marketing volunteer you would:

• Complete media packages for dissemination to community partners and industry contacts (complete with pre-drafted graphics, captions, a newsletter/email blurb, and links to SL social media handles).
• Develop a series of pre-drafted social media posts to promote the event.
• Prepare newsletter campaigns in months leading up to the event.
• Prepare press releases to advertise this event to local news outlets and community partners.
• Create graphics and captions for use by the event sponsors, exhibitors and speakers to promote on their own social media platforms.
• Conduct outreach to community partners and industry contacts.
• Create the post-event survey for attendees, exhibitors and speakers.
• Collect and report on post-events statistics to the Creative Communications team.

Qualifications.

• Post-secondary education in Marketing/PR, Graphic Design, Journalism or a related field. Preference may be given to senior students, soon to be graduates, young professionals.
• Passion for sustainability and social impact.
• Experience with Canva, Mailchimp, and Google Ads.
• Strong time management and organization skills with attention to detail.
• Excellent communication, both oral and written.

Other Requirements.

• Volunteers must sign a Non-Disclosure Agreement (NDA).
• Volunteers must sign a Business Code of Conduct agreement.
• Access to a computer and reliable internet access. Please note there will be no reimbursement for costs associated with internet access or technical issues with a computer.

Time Commitment.

• 2-4 hours per week with a 6 month commitment.
• Regular attendance and participation in: bi-monthly Sustainability Leadership team meetings (every second and fourth Monday of every month, 7-8pm) and weekly SBX team meetings.

Benefits.

• Network with business and industry leaders from across the Golden Horseshoe.
• Execution of the largest sustainability event in the region!
• Opportunity for professional development
• Give back to the community while driving sustainability action.
• Mentorship from creative professionals in the sustainability field.
• *Letter of Recommendation at the end of commitment.

Training and Supervision.

The Marketing volunteers will receive general Onboarding training, which takes one hour to complete. This includes: organizational values, programs and services, projects, volunteer expectations and boundaries and the events schedule. The Marketing & Events Coordinator will provide further specific training for the role as well.

Direct supervision of the Marketing volunteers by the SBX Team Lead is limited due to virtual operations. The SBX Team Lead will be available to provide guidance and answer questions during meetings and general business hours.

Boundaries and Expectations.

The Marketing volunteer wills:

• Conduct themselves according to our Business Code of Conduct
• Abide by our NDA and maintain the confidentiality of all internal information including that of SBX exhibitors, sponsors, speakers and any Sustainability Leadership Program members they come into contact with.
• Attend weekly SBX team meetings.
• Maintain communication with the SBX Team Lead and fellow team members.
• All content must be approved by the Marketing & Events Coordinator before publishing.
• Creative tools under Sustainability Leadership’s domain are only to be used for creative purposes as directed by the Marketing & Events Coordinator.

Location and Environment.

The Marketing volunteers will conduct their work remotely. The SBX event, however, is currently scheduled to be a hybrid with the option to attend in person.

All Sustainability Leadership programs, services and volunteer activities are conducted primarily online. Sustainability Leadership is committed to ensure the health and safety of its volunteers in remote, in person or hybrid environments in accordance with current health and safety mandates and best practices.

Application Process.

1. Complete and submit the Recruitment Form online.
2. Attend an interview through Google Meet.
3. Attend a second interview through Google Meet.
4. Receive email on application status.
5. Sign and submit the NDA and Business Code of Conduct.
6. Receive Onboarding training.

*At the discretion of the Executive Director and pending a satisfactory performance.

Contact.

Lindsay Williamson, Volunteer Coordinator
volunteercoordinator@sustainabilityleadership.ca

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