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Position: Marketing, Communications
Organization: Green Care Farms Inc.
Location: virtual, can be performed from anywhere as long as access to a computer and internet connection is available. Candidates in Ontario preferred for farm visits!

Primary Category: Marketing, Communications
Type of Position: Virtual - Flexible Scheduling
Hours of work: 1-2 hours per week
Reports to: CEO

Organization Summary

Green Care Farms Inc. is a social enterprise providing an agricultural program that addresses social care needs for people with dementia by hosting a day program on a farm. Our mission is to provide outdoor programs on farms for people with dementia to have responsibilities, purpose and belonging. Our vision is a green care farm for people with dementia in every community.

Position Summary

The Social Media Coordinator will work independently to manage and grow our social media accounts. They will also work with an enthusiastic Green Care Farms team and CEO to fulfil duties associated with the position. This includes, but is not limited to, creating and uploading content, responding to and monitoring comments/inquiries, following accounts/hashtags, and amplifying/sharing posts from partner organizations. The Green Care Farms team warmly appreciates your time and skills; we will support you and help you achieve your own personal goals.

Key Responsibilities

The Social Media Coordinator will support Green Care Farms with the following:

  • Staying current on new information, activities, and stories within the organization, as well as within dementia care and agricultural sectors
  • Creating and maintaining a content coordination plan to organize and implement approved posts/social media strategies
  • Uploading posts and stories regarding activities, events, programming, and other information
  • Responding to and monitoring comments/inquiries; engaging with followers to grow and maintain the Green Care Farms social media community and customer base
  • Participating in team meetings as appropriate
  • Collecting and presenting data on social media analytics
  • Collaborating with other team members to share and promote marketing materials, newsletters, events, etc.
  • Working with existing style guidelines for the website, documenting changes and addition for social media accounts

Qualifications, Experience & Skills

  • Experience in communications, public relations and/or social media marketing
  • Proficient with major social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.)
  • Experience with content creation, design and editing (graphic design, layout, content)
  • Excellent writing and communication skills, including an understanding of how to craft compelling social media posts
  • Detail oriented with a creative eye, as well as excellent time management and organizational skills; self motivated & able to work independently
  • Flexible with their time; ability to check in periodically and react to new developments
  • Interest in social enterprise development, dementia care, and/or outdoor activities and agriculture
  • Motivated and committed to supporting and advancing Canada’s first outdoor dementia care program

How to Apply / Contact

Please email your resume and letter of interest (a bit about what drew you to the position) to with the subject line Social Media Coordinator Volunteer Application.

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Note: This posting is provided on an "As Is" basis and for general informational purposes only. People and Planet (also known as "GoodWork") is not responsible for the content, accuracy, timeliness, completeness, legality, reliability, quality or suitability of this posting. We do not screen or endorse the organizations or individuals involved. If you decide to accept an offer of employment, volunteering or any other arrangement, you do so at your own risk and it is your responsibility to take all protective measures to guard against injury, abuse, non-payment or any other loss. Please read our full Terms & Conditions.

Current status: Open/apply now.   Date posted: Sep 21 2021    ID: 61396